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Australian United Retailers Limited (AUR) is Australia's largest truly independent supermarket chain. Our network includes over 500 supermarkets, food and convenience stores nationally with around 360 of these operating under the FoodWorks brand. AUR also has approximately 200 liquor stores in Victoria and New South Wales trading under FoodWorks Liquor and other brand names. Our stores are owned by our members and are serviced by support staff in Melbourne, Sydney and Brisbane.
We pride ourselves on our fresh, contemporary approach to retail, which allows us to support our growing network of independent stores.
Our people are the core of our organisation. We strive to create a diverse workplace, where team members feel included, respected and valued. We continuously provide opportunities for our employees to develop their skills and enhance their careers through our business.
The Role:
The liquor category manager role is responsible for supporting the development and implementation of the relevant product categories, including, and not limited to, its strategic direction while achieving the forecasted departmental income. Improving retailer margin through delivering profitable category and promotional/marketing initiatives across the AURL network that drive sales growth.
The role has the following key support areas to the National Business Manager:
1. Sales and Gross Profit – Develop a clear understanding of the customer’s needs (retailer and consumer) and translate these into in-store offers and product solutions that continually build customer levels of satisfaction in the supermarket and convenience locations for sales and profit growth.
2. Customer Service – Assist with building long-term relationships with retailers and key suppliers to ensure AURL provides the best possible service to retailers while securing the best possible deals/offers from suppliers.
3. Promotional Offer – Manage and develop a core product range that supports a promotional and pricing strategy, incorporating a service, operating and merchandise standard to generate customer purchases, build sales and provide an offer consistent with the AURL brands and Customer Value Proposition (CVP).
4. Financial – Support the negotiation of trading term improvements for all suppliers, non-contract income and other benefits to deliver the income budget and continued financial investments in the AURL network.
Responsibilities:
1. Work with the National Business Manager to set the strategic direction of the category including the design and specifications of the product categories and subcategories to support the overall business plan.
2. Assist in the development and implementation of new concepts, such as a rewards program, that will enhance the brand and business performance.
3. Drive innovation within the business that generates sales and profit for retailers and the AUR business.
4. Drive the implementation plan of the category strategies and tactics through the business.
5. With the National Business Manager, establish key points of difference within the category plans that drive consumers in the AUR network vs that of competitors.
6. Incorporate any private label implications into the development of the category plan to ensure we build credibility within the retailer offer, while enhancing retailer margin.
7. Collaborate with other Category Managers and Space Planning teams to introduce new products into layouts and plans.
If this looks like the challenge you have been searching for, Apply Now!
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