Digital Marketing Business Analyst - Senior
Apply remote type: Hybrid
Locations: Vienna, Frankfurt am Main
Time type: Full time
Posted on: Posted 2 Days Ago
Time left to apply: End Date: February 28, 2025 (30+ days left to apply)
Job requisition ID: R1585
Pluxee is a global player in employee benefits and engagement that operates in 31 countries. Pluxee helps companies attract, engage, and retain talent thanks to a broad range of solutions across Meal & Food, Wellbeing, Lifestyle, Reward & Recognition, and Public Benefits.
Powered by leading technology and more than 5,000 engaged team members, Pluxee acts as a trusted partner within a highly interconnected B2B2C ecosystem made up of more than 500,000 clients, 36 million consumers, and 1.7 million merchants.
Conducting its business as a trusted partner for more than 45 years, Pluxee is committed to creating a positive impact on all its stakeholders, from driving business to local communities, to supporting wellbeing at work for employees while protecting the planet.
Your next challenge
Digital Business and Business Intelligence. With solid knowledge of economic fundamentals, use digital technologies to analyze trends and patterns and propel with data-driven decisions our business success.
Data Analysts interpret data, create meaningful reports, and support businesses in making informed decisions. By analyzing trends and patterns, they help optimize business processes and identify new opportunities.
What you’ll be doing:
1. Technology Management: Implement, monitor, and manage processes within our marketing platforms to ensure they are efficiently utilized and comply with global standards.
2. CRM Process Optimization: Ensure smooth marketing workflows and identify process improvements within the marketing platforms to enhance efficiency.
3. Data Analysis and Reporting: Regularly analyze marketing data with our campaign management to gain insights into customer interaction and campaign performance. Optimize and develop reports that support data-driven decisions.
4. Cross-Department Collaboration: Work closely with other departments and the headquarters to ensure that marketing technology contributes to the company's overall goals and integrates global directives.
5. Consultation and Support: Assist the marketing team and other departments in implementing campaigns or processes related to the technologies used.
6. Research and Recommendations: Research and recommend the latest marketing technologies for lead generation.
You’re a match
Certifications Requirements:
* At least 3 years of experience in a similar role, preferably in a technology-focused marketing environment.
* Substantial experience in marketing orchestration with technology platforms.
* Strong knowledge of marketing platforms like HubSpot and Brevo, as well as CRM systems. Proficient in implementing automated workflows, creating landing pages, and email/newsletter campaigns.
Education Requirements:
* Bachelor’s degree in Marketing, Business Administration, or a related field.
Work Experience Requirements:
* 3-5 years of experience in digital marketing analysis or a related field.
Languages:
* Fluent in English, basic German knowledge preferable.
Competencies:
* Attention to Detail
* Experience in data analysis, reporting, and implementing global standards.
* Ability to simplify and implement complex marketing technology processes and solve problems promptly.
* High adaptability to changing business and market conditions.
* Excellent interpersonal and communication skills.
Your team
Birgit Becher
Your location: Vienna or Frankfurt am Main
1) A meaningful job: Be the change! Help us build the future of employee benefits by bringing to life sustainable and personalized experiences and contribute to make a real impact on millions of lives. Our business model delivers not just for individuals but their communities too, by supporting local businesses and economies.
2) A great culture: People matter – a lot! Be part of a multicultural team that moves as one in a fast-paced and innovative environment. We respect and care authentically about our people, we embrace wellbeing and work-life balance, new ideas and we have a lot of fun!
3) An empowering environment: Be yourself! At Pluxee we proudly embrace diversity and value the uniqueness of our talents, fostering an inclusive workplace where all abilities are celebrated, and equal learning and growing opportunities are a given.
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