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Specialist Digital Marketing (f/m/d), Bergheim
Client:
PALFINGER AG
Location:
Bergheim, Austria
Job Category:
Other
EU work permit required:
Yes
Job Reference:
779e0d973035
Job Views:
1
Posted:
01.04.2025
Expiry Date:
16.05.2025
Job Description:
YOUR RESPONSIBILITIES
* You will be managing the performance of paid search and paid social media campaigns on a global scale and in close cooperation with our regional and local colleagues.
* You'll decide on how to best run these channels, prioritize them according to the best return, work on improvements and share your results.
* You will help develop and optimize the digital customer journey beginning from the digital marketing channels to the landing pages to raise and optimize the conversion rates.
* In this role, you'll always keep up with the developments in digital marketing and be the center of knowledge on all topics related to performance marketing.
* You will look for new ways of reaching our target audience and you will have the opportunity to test new channels and ideas.
* You will utilize Google Analytics and other analytical tools to enhance reporting, monitor events and conversions in order to extract deeper insights. Your tasks will also involve creating, revising, and optimizing reports to measure performance against predefined targets.
YOUR QUALIFICATIONS
* 2+ years of experience in performance marketing (B2B or B2C) and experience with running multilingual campaigns; e-commerce or agency background is a plus.
* Demonstrable experience in setting up, leading and managing SEM channels (Google Ads) and paid social media (META, LinkedIn, YouTube, etc.).
* Experience with landing page optimization and CRO; SEO knowledge and experience is a plus.
* Proficiency with Google Analytics 4 and related reporting tools as well as proficiency in Excel.
* Fluent in English; additional languages are a plus.
WHAT WE OFFER
* Life balance through flexible working hours and freedom to organize your work.
* Performance-related compensation.
* Career and personal development opportunities in an international company.
* Voluntary social benefits through our company's health management program PALfit.
* Job ticket.
Minimum yearly gross salary according to Austrian metal industry collective agreement is EUR 44,22 based on full-time employment. According to experience and qualification, we offer a market-conform overpayment.
Are you interested in the position and still have questions? Please do not hesitate to contact us.
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